A leading promoter of the Wim Hof Method and sauna culture in Russia and the CIS. Professional sauna master with 8 years of experience. Working in the event industry since 2002. Has personally hosted and guided thousands of guests.
Manufacturer and promoter of ice baths and professional pool equipment. Wim Hof Method enthusiast. Founder of the Ice Pools company.
Ivan Lobach
Hosting partner
CEO BEVD CONSTRUCTION DUBAI Founder of a company specializing in the construction of professional SPA centers and bath complexes. Over 20 years of successful business experience. Co-founder of SHOW VILLA IMKAN.
Dmitry Molodyanov
Alexey Maltsev
Alexey has been practicing the Wim Hof Method since 2018 and has trained with Wim Hof seven times. European instructors consider him one of the top students of The Iceman. During retreats, Alexey warms participants not only through practice, but also through music — singing with a guitar and playing the handpan. He has led numerous retreats under the BREATHE-Tour brand.
Irina Nikulina
Irina is a truly multifaceted professional. In addition to being an official Wim Hof Method instructor, she is a well-known health coach, licensed medical doctor (general practitioner), nutritionist, and author of the course “Sustainable Nutrition for a Healthy Life in an Eco-Conscious World.” She is a certified consultant and active member of CSNN (Canadian School of Natural Nutrition).
With softness and care, Irina can confidently guide both strong, tough men and gentle beginners into the ice — and then lead them into a deep, transformative meditation. She is the host of the TV program “Simply About Health” on Doctor TV Channel, CEO of Boiron Russia, and conducts the Wim Hof Method in three languages.
Evgeny Titkov
Founder of the BREATHE-Tour project. Producer, event agency director, and entrepreneur since 2007. Active in wellness since 2014 and in the event industry since 2000. Professional sauna master and organizer of numerous tours and retreats. Driving force behind the project. Has practiced the Wim Hof Method for over 6 years and actively promotes it. Over 8 years immersed in sauna culture and creator of 200+ successful events. Evgeny has developed his own body-and-mind reset methodology combining sauna practices with the Wim Hof Method.
Ivan Lobach
At the event, Ivan will present his proprietary stainless steel ice bath designs. The Ice Pools brand is a long-term and trusted partner of the project.
After the event, enjoy refined and diverse cuisine — meat and vegetarian options, as well as non-alcoholic cocktails. Served in an exclusive lounge area with curated décor and premium service.
The Wim Hof Method is a powerful system for immune reset, cold adaptation, and meditation. It is suitable for everyone — from wellness enthusiasts to people seeking deeper resilience, from complete beginners to experienced practitioners. For entrepreneurs, it offers rare mental clarity, inner silence, and a new level of energy. For athletes, it helps improve performance and recovery. For everyone, it is a true, clean ANTI-STRESS experience.
What Is the Wim Hof Method
Before and after meeting Wim Hof at the major MEGACAMPUS Summit in Dubai, we will explore his method in depth during a 5-hour immersive workshop.
In developing the theoretical foundation of the method, Wim Hof drew inspiration from Sebastian Kneipp’s principles of hydrotherapy. He expanded these ideas with breathing techniques and enhanced the motivational system through meditation. While the method incorporates elements from various practices, including Tummo, its true strength lies in the integrated approach and scientific validation that make it simple, effective, and accessible.
The method is built on Wim Hof’s decades-long personal experience with cold exposure and a series of extraordinary achievements, including ascents of Mount Everest and Kilimanjaro, running a marathon barefoot above the Arctic Circle wearing only shorts, and prolonged immersion in ice.
A countryside SHOW VILLA IMKAN, located in the prestigious Al Jurf villa district (towards Abu Dhabi). A villa with a signature interior design, thoughtful zoning, an ice pool, snow room, sauna, hammam — and, of course, ICE BATH facilities. An ideal location for retreats, presentations, and private events.
Community Ice baths and the Wim Hof Method are a major trend among entrepreneurs and public figures worldwide. Our events consistently create a light, dynamic atmosphere — full of new connections while remaining deeply relaxing. We communicate in both Russian and English. Special guests from the business community will join the experience.
The journey after breathwork, steam, and ice baths is elevated by live, immersive, cosmic music — created in the moment. Vlad Rama, musician and organizer of sound healing retreats in Dubai, leads the sound experience. He is joined by Alexey Maltsev playing the handpan. Electronic DJ support will accompany the evening group on March 5 (Workshop + sober ICE Party).
A tent sauna created specifically for events. Sauna as a ceremony. As a sacred connection to sauna culture. As a journey through the history of steam rituals and communal bathing — and deep within yourself.
They say Evgeny Titkov has grown into a true master of steam. With 8 years of professional sauna practice, he brings together the right birch whisks, fans, Tibetan singing bowls, nails, Chinese tea, herbs, and essential oils.
A refined play of temperature and humidity, voices and live music. The experience is known as “Sauna Cosmos.”
Return home 110% recharged, energized, and inspired